Starting as early as 2013, Accenture started focusing on digital, cloud and security services, collectively known as the “New”. It has now carved out an Accenture Digital business unit composed of Accenture Interactive, Accenture Applied Intelligence, and Industry X.0 service lines.
It has taken a holistic approach to digital capabilities and has consequently developed significant offerings and IP. It has trained and certified resources across all technology prerequisite areas. Its vast client base has also allowed it to implement a number of bellwether digital transformation projects across industries.
It has focused on developing proprietary tools through its R&D investments, such as 23 Accenture Innovation centers augmented with deep co-development partnerships with leading technology houses such as AWS, Apple, and Google. This has resulted in over 6,500 patents and pending applications in areas such as artificial intelligence, blockchain, cybersecurity, extended reality, and the Internet of Things.
Several of Accenture’s key IPs and assets include tools and platforms which bring multiple technologies together. Accenture Insights Platform (AIP) is a cloud-based advanced analytics platform while Cybersecurity Engine is a cloud-based AI/ML-driven security platform. It has also developed solutions with converging tech prerequisites such as blockchain-based security for digital keys.
Hyperconvergence is increasingly becoming central to Accenture’s engagements. It recently worked with Faurecia, the world’s leading automotive technology company, in creating the “cockpit of the future” which incorporates multiple touch displays, applications and a voice assistant to control in-vehicle entertainment and other functions.
Accenture has used an acquisitive approach to accelerate capability development in the “New”. These acquisitions involved several assets and skills across future-centric technologies. In 2018, it acquired US-based Pillar Technologies to expand its smart vehicles and embedded software capabilities.
Although it has trained and certified resources, it has been investing in reskilling employees across cloud, artificial intelligence, robotics etc.
With Accenture Ventures, its vehicle for harnessing emerging innovation, it has succeeded in developing relationships with over 3,000 start-ups such as MintM and AI-based conversational platform Yellow Messenger to co-innovate and deliver solutions to clients globally.
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