Virtual reality/Augmented reality Archives

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What Exactly is Digital Engineering and Who is a True Digital Engineering Partner?
Both B2B and B2C products have become smarter and more connected, requiring real-time integration and interaction between hardware and software components. To develop connected products and digitize the engineering and manufacturing life cycle, enterprises need an amalgamation of product and software engineering capabilities through digital engineering. While digital engineering is a growing domain, it is crucial that the ecosystem players, especially engineering and manufacturing companies, get the essence of digital engineering right to realize its true potential.
June, 2023
Tech-enabled Sustainability Services 2023–2024 Market Insights™
The Tech-enabled Sustainability Services 2023 Market Insights™ assists organizations in identifying important demand-side trends that are expected to have a long-term impact on any tech-enabled sustainability projects. The report also highlights key challenges that enterprises face today.
November, 2023
Intelligent Automation Services 2023–2024 RadarView™
The Intelligent Automation Services 2023–2024 RadarView™ assists organizations in identifying strategic partners for IA services by offering detailed capability and experience analyses for service providers. It provides a 360-degree view of key IA service providers across the dimensions of practice maturity, partner ecosystem, and investments and innovation, thereby supporting enterprises in identifying the right services partner. The 70-page report highlights top supply-side trends in IA space and Avasant’s viewpoint on them.
February, 2024
AR/VR/XR Services 2024 RadarView™
The AR/VR/XR Services 2024 RadarView™ assists organizations in identifying strategic partners for AR/VR/XR by offering detailed capability and experience analyses of service providers. It provides a 360-degree view of key AR/VR/XR service providers across practice maturity, partner ecosystem, and investments and innovation, thereby supporting enterprises in identifying the right AR/VR/XR services partner. The 48-page report also highlights top market trends in the AR/VR/XR space and Avasant’s viewpoint on them.
June, 2024
Pioneering Innovation In Global Capability Centers: Insights and Success Stories
The report Pioneering Innovation In Global Capability Centers: Insights and Success Stories, explores the significant role of Global Capability Centers (GCCs) in driving business growth and innovation. It highlights the evolution of GCCs from operational support units to strategic hubs, particularly in India, which hosts over 1,700 GCCs employing more than 2 million professionals. GCCs in India have been growing at an average of over 60 new centers established each year until 2024. The report showcases various success stories and case studies, emphasizing the importance of collaboration with tech innovators, startups, and government authorities in fostering innovation and achieving key breakthroughs.
December, 2024
Media and Entertainment Digital Services 2023–2024 RadarView™
The Media and Entertainment Digital Services 2023–2024 RadarView™ helps media and entertainment enterprises craft a robust strategy based on industry outlook, best practices, and digital transformation. The report can also aid them in identifying the right partners and service providers to accelerate their digital transformation in this space. The 77-page report also highlights top market trends in the media and entertainment space and Avasant’s viewpoint.
June, 2023
Industrial Metaverse and Generative AI: A Game Changer for Industry 4.0
Industry 4.0 represents a seismic shift in the manufacturing and industrial landscape. The convergence of technologies like AR/VR, the Industrial Internet of Things, and AI enables advanced digitalization to accelerate product design and development, optimize production, and improve quality. Using advanced technologies and concepts such as digital twins, digital threads, and generative AI expedites the shift toward smart manufacturing. While embracing advanced digitalization is appealing, the path to Industry 4.0 transformation presents several obstacles, such as IT-OT integration and building a unified data model. This research byte covers two key areas—the industrial metaverse and generative AI—showing how advanced digitalization is poised to disrupt manufacturing and industrial processes and operations.
December, 2023
Intelligent Automation Services 2023–2024 Market Insights™
The Intelligent Automation Services 2023–2024 Market Insights assists organizations in identifying important demand-side trends that are expected to have a long-term impact on their IA projects. The report also highlights the key challenges enterprises face today in this space.
February, 2024
AR/VR/XR Services 2024 Market Insights™
The AR/VR/XR Services 2023 Market Insights™ assists organizations in identifying important demand-side trends that are expected to have a long-term impact on any AR/VR/XR project. The report also highlights key challenges that enterprises face today.
June, 2024
Cognizant’s Strategic Advances in Health Sciences: A Recap of Analyst and Advisor Day
The healthcare and life sciences (HLS) sector is undergoing a significant transformation. At the recent Cognizant Analyst and Advisor Day 2024, Cognizant highlighted its strategic advancements in HLS, focusing on patient-centered care, operational efficiency, and technological innovations. Key highlights included AI-driven solutions, such as the Neuro® AI platform, advancements in drug discovery, and models for remote healthcare delivery. Additionally, Cognizant emphasized its partnerships with industry leaders and its commitment to sustainability and scalability. These initiatives position Cognizant as a transformative leader in the HLS sector, driving innovation and improving efficiency in healthcare delivery.
December, 2024
Media and Entertainment Digital Services 2023–2024 Market Insights™
The Media and Entertainment Digital Services 2023–2024 Market Insights™ assists organizations in identifying important demand-side trends that are expected to have a long-term impact in the future for any digital projects in the media and entertainment space. The report also highlights key challenges that enterprises face today.
June, 2023
AI for Profit: How Generative AI is Reshaping Revenue Strategies
Most enterprises are leveraging generative AI for its exponential productivity gains across departments such as marketing, operations, and IT and for better alignment with user expectations. However, some innovative enterprises have initiated the use of generative AI to unlock new monetization prospects, allowing companies to strategically boost revenue streams and profitability. Enterprises across sectors such as high-tech, telecom, banking, and healthcare are leading the charge by introducing generative AI-powered solutions and services or adding new features as a service with a focus on policy, people, and partnerships. This, in turn, is driving other organizations to seek similar monetization opportunities.
December, 2023
IT and Apps Managed Services Provider Trends: Quarterly Report for Q4 2023
In this quarterly report (calendar quarter 4, 2023), Avasant provides key information on IT and apps managed services provider trends. The report covers key information on the IT services industry and the provider ecosystem. It covers the service provider facts and figures (including revenue and resource trends), macro trends, and executive sentiment from the service provider community. The report covers trends across a gamut of IT services, including but not limited to IT infrastructure, application, and end-user services. The geographic coverage for the report is global. It builds on insights gathered through ongoing market research, data collection, and proprietary databases. It includes market data from providers accessed through multiple sources such as public disclosures, market interactions, and deals data.
February, 2024
Beyond Apple’s Vision Pro: Charting a New Course with Spatial Computing
One of the primary challenges enterprises face when leveraging AR/VR is providing realistic visuals and seamless interaction between virtual and real-world objects. High visual quality traditionally required high-power computing, which further hindered enterprise adoption. In such a scenario, spatial computing has emerged as a solution, enabling superior immersive experiences suitable for enterprise use. The introduction of Apple’s Vision Pro has accelerated this development, with numerous real-world implementations across several industries being introduced shortly after its release.
June, 2024
The Golden Age of America: Implications for Enterprises in Trump’s Second Term
President Donald Trump’s return to the White House on January 20, 2025, marked the beginning of a policy revolution that is reshaping the socioeconomic landscape of the United States. A mix of ambitious initiatives and polarizing decisions, these actions have already left a significant mark on enterprises operating in the region. From high-profile tech projects to dismantling diversity mandates, the administration’s “Build in America, by America” ethos signals a transformative era for businesses. Here is a closer look at key executive orders and their potential impact.
January, 2025