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Salesforce Helps Enterprises Boost Service Efficiency and Marketing Effectiveness
Enterprises adopt Salesforce to enhance customer experience by automating sales, service, marketing, and commerce operations, unifying data from various business functions and customer touchpoints, and improving data visualization. This creates a holistic view of customers, improving customer service efficiency and enabling targeted marketing campaigns. Organizations deploy specialized solutions to incorporate industry-specific configurations while addressing business challenges, such as creating automated workflows, strengthening stakeholder collaboration, and improving customer data visibility. Both demand-side and supply-side trends are covered in our Salesforce Services 2023 Market Insights™ and Salesforce Services 2023 RadarView™, respectively.
Salesforce Services 2023 RadarView™
The Salesforce Services 2023 RadarView™ assists organizations in identifying strategic partners for Salesforce adoption by offering detailed capability and experience analyses for service providers. It provides a 360-degree view of key Salesforce service providers across practice maturity, partner ecosystem, and investments and innovation, thereby supporting enterprises in identifying the right Salesforce services partner. The 74-page report highlights top supply-side trends in the Salesforce space and Avasant’s viewpoint.
Salesforce Services 2023 Market Insights™
The Salesforce Services 2023 Market Insights™ assists organizations in identifying important demand-side trends that are expected to have a long-term impact on any Salesforce project. The report also highlights key challenges that enterprises face today.