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  • Research Bytes - Salesforce Snaps Up Tableau, Seeks to Make Up Ground in Data Analytics

    Salesforce Snaps Up Tableau, Seeks to Make Up Ground in Data Analytics

    Technology giants have gone on a data-analytics spending spree of late, but the biggest so far has been Salesforce’s deal to purchase data-analytics pioneer Tableau Software for more than $15 billion. But how will Tableau fit in with Salesforce’s existing analytics efforts? Salesforce launched its data analytics platform, Einstein, in 2016 and also partnered with IBM’s Watson shortly after. Will Tableau be a good fit with the CRM leader, or will it be three’s a crowd?

    June, 2019