This report identifies key demand-side trends in the Benelux region that can help enterprises fine-tune their digital strategies. It also provides an overview of enterprise challenges in this space based on Avasant’s assessment.

Why read this Market Insights?

The Benelux countries are experiencing a rapid digital transformation. Enterprises in the region are revamping their value chains to prioritize customer focus and environmental sustainability with the emergence of disruptive technologies such as AI, advanced analytics, cloud computing, and cybersecurity solutions. This digital revolution has spurred a wave of new entrants challenging established players across industries. In response, legacy enterprises are strategically investing in technological advancements to maintain their competitive edge. Furthermore, with a growing emphasis on sustainable business practices by governments and stringent EU regulations around data protection, enterprises are adapting their business models to ensure environmental responsibility and compliance.

The Benelux Digital Services 2024 Market Insights™ aids Benelux enterprises in identifying important market trends and challenges for any digital project they participate in.

Methodology

The industry insights presented in this report are based on the following: our ongoing interactions with enterprise CXOs and other key executives; targeted discussions with service providers, subject matter experts, and Avasant Fellows; analyst insights from primary and secondary research; and lessons learned from consulting engagements.

Table of contents

About the report (Page 3)

Executive summary (Pages 4–7)

• • Defining the regional scope of the report
  • Key drivers and enterprise response for the region
  • Avasant recognizes 17 top-tier service providers supporting the Benelux region in digital transformation

Demand-side trends (Pages 8–13)

• • Geopolitical scenarios and subdued earnings are impacting profits for Benelux enterprises.
  • Competition from new entrants is disrupting the market landscape with new offerings and business models.
  • Demand for hyper-personalized CX has become a baseline expectation and is impacting brand loyalty.
  • EU governments are pushing for stringent regulatory compliance and adherence to data privacy laws.
  • ESG laws such as the EU Corporate Sustainability Due Diligence Directive are demanding corporate accountability and stricter compliance.

Key contacts (Page 15)

Read the Research Byte based on this report. Please refer to Avasant’s Benelux Digital Services RadarView™ for detailed insights on the service providers and supply-side trends.