Digital Commerce Services 2024-2025 RadarView™

December, 2024

This RadarView™ helps enterprises identify key service providers to implement and manage digital commerce services. It begins with a summary of key market trends and Avasant’s viewpoint on digital commerce services over the next 12 to 18 months. It continues with a detailed assessment of 19 providers offering digital commerce services. Each profile provides an overview of the service provider, its key IP and assets, a list of clients and partnerships, and brief client case studies. Each profile concludes with analyst insights on the provider’s practice maturity, partner ecosystem, and investments and innovation.

Why read this RadarView?

Enterprises are prioritizing making digital commerce operations more efficient. Service providers are aiding these efforts by investing in emerging technologies, such as generative AI (Gen AI). They are creating Gen AI-powered solutions across the digital commerce value chain, targeting use cases such as developing smart creatives for product listings, optimizing transportation, assortment, and last-mile distribution, generating supply chain insights and demand patterns, and personalizing product recommendations.

The Digital Commerce Services 2024-2025 RadarView™ helps companies identify top service providers to assist them in implementing and managing digital commerce. It also analyzes each service provider’s capabilities, enabling organizations to identify the right strategic partners for their digital commerce transformation.

Featured providers

This RadarView includes a detailed analysis of the following digital commerce services providers: Accenture, Birlasoft, Brillio, Capgemini, Cognizant, Deloitte, EPAM, HCLTech, IBM, Infosys, LTIMindtree, NTT DATA, Persistent Systems, Publicis Sapient, Softtek, TCS, Tech Mahindra, Wipro, and Zensar.

Methodology

Our evaluation of service providers is based on primary input from the providers, focused briefings, public disclosures, validation from their clients, and Avasant’s ongoing market interactions. The assessment is across the three dimensions of practice maturity, partner ecosystem, and investments and innovation, leading to our recognition of those service providers that have brought the most value to the market over the past 12 months.

Table of contents

About the report (Page 3)

Executive summary (Pages 4–9)

    • Defining digital commerce services
    • Avasant recognizes 19 top-tier providers offering digital commerce services
    • Provider comparison

Supply-side trends (Pages 10–15)

    • Service providers witnessed about 60% of revenue coming from retail and CPG, manufacturing, healthcare, and telecom industries.
    • Input-based and fixed pricing models continue to be adopted in over 60% of digital commerce services engagements.
    • Service providers focus over 80% of their investments on practice growth and asset and talent development to augment digital commerce services.
    • Providers are developing Gen AI-based solutions for digital commerce.
    • By partnering with core and ecosystem vendors, providers develop an integrated digital commerce services strategy.

Service provider profiles (Pages 16–54)

    • Detailed profiles for Accenture, Birlasoft, Brillio, Capgemini, Cognizant, Deloitte, EPAM, HCLTech, IBM, Infosys, LTIMindtree, NTT DATA, Persistent Systems, Publicis Sapient, Softtek, TCS, Tech Mahindra, Wipro, and Zensar.

Appendix (Pages 55–58)

    • RadarView assessment
    • Research methodology and coverage
    • Interpretation of classification

Key contacts (Page 59)


Read the Research Byte based on this report. Please refer to Avasant’s Digital Commerce Services 2024-2025 Market Insights™ for detailed insights on the demand-side trends.

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DISCLAIMER:

Avasant’s research and other publications are based on information from the best available sources and Avasant’s independent assessment and analysis at the time of publication. Avasant takes no responsibility and assumes no liability for any error/omission or the accuracy of information contained in its research publications. Avasant does not endorse any provider, product or service described in its RadarView™ publications or any other research publications that it makes available to its users, and does not advise users to select only those providers recognized in these publications. Avasant disclaims all warranties, expressed or implied, including any warranties of merchantability or fitness for a particular purpose. None of the graphics, descriptions, research, excerpts, samples or any other content provided in the report(s) or any of its research publications may be reprinted, reproduced, redistributed or used for any external commercial purpose without prior permission from Avasant, LLC. All rights are reserved by Avasant, LLC.

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