This report is a comprehensive study of enterprise digital technology adoption. It describes top technology trends, best practices, enterprise challenges, and how service providers can hyperconverge key technologies, including cloud, intelligent automation, AI, data analytics, cybersecurity, IoT, advanced networks, and blockchain, to drive digital transformation for enterprise clients. It also highlights developments in industry-specific and horizontal tools and solutions by service providers, and initiatives for integrating generative AI capabilities into their offerings.

Why read this Market Insights?

Enterprises are facing increasing challenges from geopolitical tensions, economic uncertainty, and rising operational costs, which strain their ability to maintain growth and competitiveness. Outdated technology, data silos, and the need for scalable digital transformation add to these pressures. In response, enterprises are leveraging advanced digital technologies and strategic approaches to enhance resilience and drive growth in a challenging global environment.

The Digital Masters: Digital Technology Transformation 2024 Market Insights™ provides a view into important market trends and developments, helping build a granular understanding of the digital transformation ecosystem.

Methodology

The market insights presented in this report are based on our ongoing interactions with enterprise CXOs and other key executives, targeted discussions with service providers, subject matter experts, and Avasant fellows, analyst insights derived from primary and secondary research, and lessons learned from consulting engagements.

Table of contents

About the Digital Masters: Digital Technology Transformation 2024 Market Insights report (Page 3)

Executive summary (Pages 4–7)

• • Digital Masters have become critical for enterprises as they tackle economic challenges and embrace the next phase of technology evolution
  • Key enterprise trends in hyperconvergence transforming the IT landscape
  • Avasant recognizes 15 Digital Masters helping enterprises with digital transformation via technology hyperconvergence

Key macroeconomic factors impacting enterprises (Pages 8–15)

• • The global economy faces challenges from rising protectionism and geopolitical tensions, impacting trade routes
  • Cybersecurity, AI/ML and Gen AI, networking tech, and automation will draw maximum enterprise investments over the next 12- and 18-month timeframes
  • Enterprises continue to invest in diverse digital technologies to enhance productivity and create new revenue streams
  • No-code tools, AI, XaaS solutions, and data-driven business strategies are changing the digital innovation requirements for modern enterprises
  • Dawn of technology: Gen AI is redefining digital segments and shaping the future of business
  • Changing cybersecurity roles due to the evolving Gen AI risks are leading to a choice between platforms and customized solutions
  • Enterprises should reassess and ensure IT infrastructure readiness in light of recent incidents like the CrowdStrike-related outage

Innovating through hyperconvergence of digital technologies (Pages 16-19)

• • Proprietary tools and platforms introduced by service providers are helping accelerate transformation and improving productivity
  • Service providers are integrating multiple technologies to offer industry-specific solutions and platforms
  • Service providers are developing strategic partnerships to jump on the generative AI bandwagon

Key contacts (Page 20)

Read the Research Byte based on this report. Please refer to Avasant’s Digital Masters: Digital Technology Transformation 2024 RadarView™ for detailed insights on the featured service providers.