This report identifies key demand-side trends in the Nordic region that can help enterprises fine-tune their digital strategies. It also provides an overview of enterprise challenges in this region based on Avasant’s assessment.

Why read this Market Insights?

Nordic enterprises are driving digital transformation by leveraging technologies such as AI and automation to tackle macroeconomic uncertainties, cost pressures, and talent shortages by prioritizing operational efficiency, resilience, and revenue generation by leveraging technologies such as AI and automation. Cybersecurity also remains a crucial focus, with Nordic companies collaborating with service providers to enhance data sovereignty and security measures. Additionally, partnerships with digital-native startups are promoting innovation and sustainability. With support from the government for sustainability initiatives, businesses are adopting ESG solutions and using digital tools to reduce carbon emissions and achieve their sustainability goals.

The Nordics Digital Services 2024–2025 Market Insights™ aids Nordics enterprises in identifying important market trends and challenges for any digital project they take part in.

Methodology

The regional insights presented in this report are based on our ongoing interactions with enterprise CXOs and other key executives, targeted discussions with service providers, subject matter experts, and Avasant Fellows, analyst insights from primary and secondary research, and lessons learned from consulting engagements.

Table of contents

About the report (Page 3)

Executive summary (Pages 4–7)

• • Regional scope of the report
  • Key drivers and regional response
  • Avasant recognizes 23 top-tier service providers supporting the Nordic region in digital transformation

Demand-side trends (Pages 8–13)

• • Nordic enterprises are streamlining operations by leveraging digital technologies to enhance efficiency, manage resource crunch, and reduce costs
  • Rising security threats and continued government oversight are driving Nordic firms to strengthen data sovereignty
  • Enterprises are focusing on global market capabilities and emerging technologies to enhance service offerings and create new revenue streams
  • Enterprises and government bodies in Nordics are increasingly investing in and collaborating with startups to drive organizational objectives
  • Nordic firms continue advancing toward their sustainability goals by aligning with evolving environmental standards and regulations

Key contacts (Page 14)

Read the Research Byte based on this report. Please refer to Avasant’s Nordics Digital Services 2024–2025 RadarView™ for detailed insights on the service providers and supply-side trends.