Retail E-Commerce Platforms 2023–2024 RadarView Scan™

March, 2024

This RadarView Scan provides key information on select vendors that offer retail e-commerce platform software. The report begins with the definition and scope of the retail e-commerce platforms, followed by the leading vendors that offer these services. It highlights the capabilities of 10 such vendors offering retail e-commerce platforms to enterprises.

The profile provides an overview of the vendor and its solutions and capabilities developed and business challenges solved for enterprises, along with key developments around retail e-commerce platforms.

Why read this RadarView?

Retailers are pivoting their business to online platforms to widen their market and provide omnichannel experiences to customers. To achieve this, they are extensively using retail e-commerce platforms to increase the market reach, leverage data to offer customized offerings, and increase convenience for the buying process.

This report identifies 10 vendors offering retail e-commerce platforms. It also provides a comprehensive view of its capabilities.

The following figure from the full report illustrates vendor assessment:

Featured providers

This RadarView Scan includes an analysis of Adobe, Spryker, BigCommerce, PrestaShop, Kibo Commerce, Oracle NetSuite, Sitecore, Salesforce, Digital River, and WooCommerce.

Methodology

The insights and analysis presented are based on our ongoing interactions with senior executives, vendors, subject matter experts, and Avasant Fellows, along with lessons learned from consulting engagements.

Our evaluation of vendors is based on public disclosures, case studies, product sheets, executive interviews, and our ongoing market interactions. We assess the providers’ retail e-commerce platform implementation capabilities across enterprises, leading to our recognition of the vendors that have brought the most value to the market.

Table of contents

About the report (Page 3)

Executive summary (Pages 4–5)

    • Defining retail e-commerce platforms

Lay of the land (Pages 6–8)

    • E-commerce platforms are leveraging AI to enhance work productivity and end-user experience.
    • These platform providers are expanding their offerings by launching new features for their customers.

RadarView Scan overview (Pages 9–13)

    • Research methodology and coverage

Vendor assessment (Pages 14–15)

    • Assessment of retail e-commerce platforms

Vendor profiles (Pages 16–26)

    • Adobe, BigCommerce, Digital River, Kibo Commerce, Oracle NetSuite, PrestaShop, Salesforce, Sitecore, Spryker, and WooCommerce.

Key contacts (Page 28)

CONTACT US

DISCLAIMER:

Avasant’s research and other publications are based on information from the best available sources and Avasant’s independent assessment and analysis at the time of publication. Avasant takes no responsibility and assumes no liability for any error/omission or the accuracy of information contained in its research publications. Avasant does not endorse any provider, product or service described in its RadarView™ publications or any other research publications that it makes available to its users, and does not advise users to select only those providers recognized in these publications. Avasant disclaims all warranties, expressed or implied, including any warranties of merchantability or fitness for a particular purpose. None of the graphics, descriptions, research, excerpts, samples or any other content provided in the report(s) or any of its research publications may be reprinted, reproduced, redistributed or used for any external commercial purpose without prior permission from Avasant, LLC. All rights are reserved by Avasant, LLC.

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