This report identifies key demand-side trends in the Nordic region that can help enterprises fine-tune their digital strategies. It also provides an overview of enterprise challenges in this region based on Avasant’s assessment.
Nordic enterprises are accelerating digital transformation by rapidly adopting AI, cloud, and automation to enhance efficiency, resilience, and innovation amid rising cost pressures and talent shortages. They are strengthening cybersecurity and sovereign cloud capabilities in response to increasing cyberattacks and stricter EU/Nordic regulations. Enterprises are also expanding global competency centers (GCCs) to scale digital engineering and modernize legacy systems. Governments and companies are jointly addressing advanced skills gaps through large-scale upskilling, academic partnerships, and AI-enabled workforce tools. With strong regional commitments to sustainability, Nordic enterprises are deploying digital solutions to reduce emissions, improve energy efficiency, and advance green innovation across sectors.
The Nordics Digital Services 2025–2026 Market Insights™ aids Nordic enterprises in identifying important market trends and challenges for any digital project they take part in.
The regional insights presented in this report are based on our ongoing interactions with enterprise CXOs and other key executives, targeted discussions with service providers, subject matter experts, and Avasant Fellows, analyst insights from primary and secondary research, and lessons learned from consulting engagements.
About the report (Page 3)
Executive summary (Pages 6–8)
Demand-side trends (Pages 9–14)
Key contacts (Page 15)
Read the Research Byte based on this report. Please refer to Avasant’s Nordics Digital Services 2025–2026 RadarView™ for detailed insights on the service providers and supply-side trends.
Avasant’s research and other publications are based on information from the best available sources and Avasant’s independent assessment and analysis at the time of publication. Avasant takes no responsibility and assumes no liability for any error/omission or the accuracy of information contained in its research publications. Avasant does not endorse any provider, product or service described in its RadarView™ publications or any other research publications that it makes available to its users, and does not advise users to select only those providers recognized in these publications. Avasant disclaims all warranties, expressed or implied, including any warranties of merchantability or fitness for a particular purpose. None of the graphics, descriptions, research, excerpts, samples or any other content provided in the report(s) or any of its research publications may be reprinted, reproduced, redistributed or used for any external commercial purpose without prior permission from Avasant, LLC. All rights are reserved by Avasant, LLC.
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