Workday HCM Services 2025 Market Insights™

September, 2025

This report identifies key demand-side trends in the Workday HCM services space, helping enterprises fine-tune their Workday HCM adoption strategies. It highlights the key use cases addressed by enterprises across industries and explores the enterprise adoption of the generative AI-driven Workday HCM platform and agentic AI solutions.

Why read this Market Insights?

Workday HCM services are evolving rapidly, shaped by ecosystem growth, industry-specific adoption, and the rise of AI agents. Since 2021, Workday has tripled its partner ecosystem, fueling enterprise agility with sector-focused innovations in areas such as healthcare, retail, and financial services. Adoption is accelerating in media, banking, manufacturing, and government, where workforce standardization, automation, and agility are critical. Enterprises are also piloting Workday’s agentic AI to optimize scheduling, improve talent management, and streamline compliance, reflecting growing trust in AI-driven HR. However, successful adoption requires balancing rapid innovation with strong governance, transparency, and robust data foundations to ensure sustainable transformation.

The Workday HCM Services 2025 Market Insights™ aids enterprises in identifying important market trends and challenges for any Workday HCM implementation that they take part in.

Methodology

The industry insights presented in this report are based on our ongoing market interactions, targeted discussions with service providers, subject matter experts, and Avasant Distinguished Fellows, analyst insights from primary and secondary research, and lessons learned from consulting engagements.

Table of contents

About the report (Page 3–5)

    • About the Workday HCM Services 2025 Market Insights report
    • Key reports of Avasant’s Workday HCM services research
    • Defining Workday HCM services

Executive summary (Pages 6–8)

    • Key enterprise Workday HCM services trends shaping the market
    • In this report’s companion study, Workday HCM Services 2025 RadarView, the following service providers were recognized

State of the market (Pages 9–13)

    • Workday has nearly tripled its service partners over the past five years, scaling up innovation across enterprise AI deployments and industry-specific solutions
    • Telecom, media and entertainment (TME), banking, manufacturing, and government lead Workday adoption for large-scale HR modernization and workforce transformation
    • Enterprises are piloting Workday’s AI agents to accelerate hiring cycles, enhance skill matching, and reduce contingent talent acquisition costs
    • Enterprises need to proactively manage AI governance, system integration, data quality, and workforce readiness to maximize the value from Workday AI agents

Future outlook (Pages 14–15)

    • Workday HCM is shifting from transactional efficiency to a platform that powers enterprise growth, adaptability, and data-driven talent strategies

Key contacts (Page 16)


Read the Research Byte based on this report. Please refer to Avasant’s Workday HCM Services 2025 RadarView™ for detailed insights on the service providers and supply-side trends.

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DISCLAIMER:

Avasant’s research and other publications are based on information from the best available sources and Avasant’s independent assessment and analysis at the time of publication. Avasant takes no responsibility and assumes no liability for any error/omission or the accuracy of information contained in its research publications. Avasant does not endorse any provider, product or service described in its RadarView™ publications or any other research publications that it makes available to its users, and does not advise users to select only those providers recognized in these publications. Avasant disclaims all warranties, expressed or implied, including any warranties of merchantability or fitness for a particular purpose. None of the graphics, descriptions, research, excerpts, samples or any other content provided in the report(s) or any of its research publications may be reprinted, reproduced, redistributed or used for any external commercial purpose without prior permission from Avasant, LLC. All rights are reserved by Avasant, LLC.

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