Enterprises are focusing on implementing omnichannel order management capabilities to efficiently manage all sales channels, improve operational efficiency and customer satisfaction, and reduce shipping time and costs. They are leveraging microservices-based architecture and emerging technologies such as cloud and AI to speed up the time to market for new features, offer differentiated digital experiences, and reduce the total costs. Service providers are also developing Gen AI-powered solutions across the digital commerce value chain. They are leveraging Gen AI to develop smart creatives for product listing, optimize transportation, assortment, and last-mile distribution, generate supply chain insights and demand patterns, and personalize product recommendations.
Both demand-side and supply-side trends are covered in our Digital Commerce Services 2024–2025 Market Insights‚Ñ¢ and Digital Commerce Services 2024–2025 RadarView‚Ñ¢, respectively. These reports present a comprehensive study of digital commerce service providers, including top trends, analysis, and recommendations. We also take a close look at the market leaders, innovators, disruptors, and challengers.
Avasant evaluated 41 vendors using three dimensions: practice maturity, partner ecosystem, and investments and innovation. Of these, we recognized 19 providers who brought the most value to the market over the past 12 months.
The RadarView recognizes service providers in four categories:
The following figure from the full report illustrates these categories:

“To improve operational efficiency and reduce costs, enterprises must strengthen omnichannel order management capabilities,” said Fred Pond, Avasant fellow. “Strategies such as unified commerce, flexible fulfillment options, and inventory management solutions can help enterprises improve customer satisfaction and sales opportunities.”
The reports provide a number of findings, including the following:
“Enterprises are integrating Gen AI across the digital commerce value chain to simplify online product listings and enhance logistics management,” said Ashutosh Darmal, senior analyst at Avasant. “It is used to generate product details and descriptions, automate logistics management processes, and assist with customer onboarding.”
The RadarView also features detailed profiles of 19 service providers, along with their solutions, offerings, and experience in enabling digital commerce transformation.
This Research Byte provides a brief overview of Avasant’s Digital Commerce Services 2024–2025 Market Insights‚Ñ¢ and Digital Commerce Services 2024–2025 RadarView‚Ñ¢. (Click here for pricing.)
Avasant’s research and other publications are based on information from the best available sources and Avasant’s independent assessment and analysis at the time of publication. Avasant takes no responsibility and assumes no liability for any error/omission or the accuracy of information contained in its research publications. Avasant does not endorse any provider, product or service described in its RadarView™ publications or any other research publications that it makes available to its users, and does not advise users to select only those providers recognized in these publications. Avasant disclaims all warranties, expressed or implied, including any warranties of merchantability or fitness for a particular purpose. None of the graphics, descriptions, research, excerpts, samples or any other content provided in the report(s) or any of its research publications may be reprinted, reproduced, redistributed or used for any external commercial purpose without prior permission from Avasant, LLC. All rights are reserved by Avasant, LLC.
Login to get free content each month and build your personal library at Avasant.com