Breakthrough Development Through Digitalization in the Mexico Region

November, 2024

Mexican enterprises are adopting digital technologies to meet the growing consumer demand in healthcare, retail, and manufacturing industries while enhancing operational efficiency to achieve their sustainability goals. They are increasingly incorporating AI, cybersecurity, and cloud technologies to develop new solutions and have accelerated their digital transformation initiatives. Additionally, there is a focused effort to position Mexico as a hub for digital talent by encouraging investments and forming strategic partnerships with technology companies and government entities.

Both demand-side and supply-side trends are covered in our Mexico Region Digital Services 2024 Market Insights™ and Mexico Region Digital Services 2024 RadarView™, respectively. These reports present a comprehensive study of digital service providers in the Mexico region, including top trends, analysis, and recommendations. They also take a close look at the leaders, innovators, disruptors, and challengers in this market.

We evaluated 19 service providers across three dimensions: practice maturity, investments and innovation, and ecosystem development. Of the 19 providers, we recognized 12 that brought the most value to the market over the past 12 months.

The reports recognize service providers across four categories:

    • Leaders: Accenture, Cognizant, IBM
    • Innovators: Capgemini, HCLTech, Infosys, TCS
    • Disruptors: Softtek, Tech Mahindra, Wipro
    • Challengers: Persistent Systems, Stefanini

Figure 1 below from the full report illustrates these categories:

“Nearshoring in Mexico is driven by geopolitical tensions, rising costs in other regions, and its strategic location. Economic incentives and digital transformation fuel cloud computing and AI/ML growth.,” said Micheal Wheeler, partner at Avasant. “The demand for robust cybersecurity and a skilled workforce is rising. “

The reports provide several findings, including the following:

    • Geopolitical tensions, escalating costs, and Mexico’s geographical advantages are key factors in nearshoring
    • Economic incentives, digital transformation initiatives, and competitive pressures are together fueling the expansion of cloud computing and AI/ML
    • Global businesses operating in LATAM often seek multilingual services for customer support, content localization, and technology services
    • Mexico’s expanding role in nearshoring drives demand for robust cybersecurity solutions to meet international standards and protect local and global operations
    • The growth of nearshoring in Mexico has amplified the demand for a skilled workforce

“Mexican enterprises are leveraging digital technologies to meet healthcare, retail, and manufacturing consumer demand. By incorporating AI, cybersecurity, and cloud technologies, they enhance operational efficiency and sustainability goals.,” said Eratha Poongkuntran, research leader with Avasant. “Through strategic partnerships and investments, Mexico is positioning itself as a digital talent hub.”

The RadarView also features detailed profiles of 12 service providers, along with their solutions, offerings, and experience in assisting Mexican enterprises in their digital transformation journeys.


This Research Byte provides a brief overview of Avasant’s Mexico Region Digital Services 2024 Market Insights™ and Mexico Region Digital Services 2024 RadarView™ (click for pricing).

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DISCLAIMER:

Avasant’s research and other publications are based on information from the best available sources and Avasant’s independent assessment and analysis at the time of publication. Avasant takes no responsibility and assumes no liability for any error/omission or the accuracy of information contained in its research publications. Avasant does not endorse any provider, product or service described in its RadarView™ publications or any other research publications that it makes available to its users, and does not advise users to select only those providers recognized in these publications. Avasant disclaims all warranties, expressed or implied, including any warranties of merchantability or fitness for a particular purpose. None of the graphics, descriptions, research, excerpts, samples or any other content provided in the report(s) or any of its research publications may be reprinted, reproduced, redistributed or used for any external commercial purpose without prior permission from Avasant, LLC. All rights are reserved by Avasant, LLC.

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