Salesforce Services 2024 RadarView™

September, 2024

This RadarView™ helps enterprises in identifying strategic partners for Salesforce adoption by offering detailed capability and experience analyses for service providers. It begins with a summary of key trends shaping the supply side of the market. It continues with a detailed assessment of 27 providers offering Salesforce services. Each profile provides an overview of the service provider, its key IP assets, and a list of clients and partnerships, along with brief client case studies. Each profile concludes with analyst insights on the provider’s practice maturity, partner ecosystem, and investments and innovation.

Why read this RadarView?

Salesforce continues to play a crucial role in handling CRM processes for enterprises. It enables them to solve industry-specific business challenges and improves efficiency for sales, service, marketing, and commerce functions by utilizing insights from customer data. Aligning with market demand, Salesforce service providers are building solutions based on Salesforce industry platforms, such as Salesforce Automotive Cloud, Media Cloud, Financial Services Cloud, and Health Cloud. Moreover, they are building generative AI-powered Salesforce solutions to address industry-specific use cases and expanding Salesforce Data Cloud and Salesforce Einstein implementation capabilities to help customers pivot to generative AI-led CRM.

The Salesforce Services 2024 RadarView™ highlights key supply-side trends in the Salesforce space and Avasant’s viewpoint. It aids companies in identifying top service providers to assist them in their Salesforce adoption journey. It also analyzes each service provider’s capabilities in technology and delivery support, enabling organizations to identify the right strategic partners for Salesforce adoption.

Featured providers

This RadarView includes a detailed analysis of the following Salesforce service providers: Accenture, Birlasoft, Brillio, Capgemini, Cognizant, Datamatics, Deloitte, Grazitti Interactive, HCLTech, Hexaware, IBM, Infosys, Jade Global, LTIMindtree, Mastek, Mphasis, NTT DATA, Persistent Systems, Publicis Sapient, PwC, Salesforce, Slalom, TCS, Tech Mahindra, UST, Virtusa, and Wipro.

Methodology

Our evaluation of service providers is based on primary input from the providers, focused briefings, public disclosures, and Avasant’s ongoing market interactions. The assessment is across the three dimensions of practice maturity, partner ecosystem, and investments and innovation, leading to our recognition of those service providers that have brought the most value to the market over the past 12 months.

Table of contents

About the report (Page 3)

Executive summary (Pages 4–9)

    • Defining Salesforce services
    • Avasant recognizes 27 top-tier providers supporting the enterprise adoption of Salesforce
    • Provider comparison

Supply-side trends (Pages 10–14)

    • Manufacturing, healthcare and life sciences, and telecom, media and entertainment contribute to nearly half of the revenue for Salesforce service providers.
    • Service providers have developed solutions based on Salesforce industry-specific platforms to address niche use cases for enterprise customers.
    • Salesforce service providers allocate over 60% of their investments to practice growth and asset development.
    • Fixed-price and input-based pricing models continue to be the preferred commercial models in nearly 70% of customer engagements.

Service provider profiles (Pages 15–69)

    • Detailed profiles for Accenture, Birlasoft, Brillio, Capgemini, Cognizant, Datamatics, Deloitte, Grazitti Interactive, HCLTech, Hexaware, IBM, Infosys, Jade Global, LTIMindtree, Mastek, Mphasis, NTT DATA, Persistent Systems, Publicis Sapient, PwC, Salesforce, Slalom, TCS, Tech Mahindra, UST, Virtusa, and Wipro.

Appendix (Pages 70–73)

    • RadarView assessment
    • Research methodology and coverage
    • Interpretation of classification

Key contacts (Page 74)


Read the Research Byte based on this report. Please refer to Avasant’s Salesforce Services 2024 Market Insights™ for detailed insights on the demand-side trends.

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DISCLAIMER:

Avasant’s research and other publications are based on information from the best available sources and Avasant’s independent assessment and analysis at the time of publication. Avasant takes no responsibility and assumes no liability for any error/omission or the accuracy of information contained in its research publications. Avasant does not endorse any provider, product or service described in its RadarView™ publications or any other research publications that it makes available to its users, and does not advise users to select only those providers recognized in these publications. Avasant disclaims all warranties, expressed or implied, including any warranties of merchantability or fitness for a particular purpose. None of the graphics, descriptions, research, excerpts, samples or any other content provided in the report(s) or any of its research publications may be reprinted, reproduced, redistributed or used for any external commercial purpose without prior permission from Avasant, LLC. All rights are reserved by Avasant, LLC.

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