This report identifies key demand-side trends in the United Kingdom (UK) digital services market that can help enterprises fine-tune their digital strategies. It also provides an overview of enterprise challenges in the UK region based on Avasant’s assessment.

Why read this Market Insights?

The digital services sector in the UK is rapidly evolving due to technological advancements and policy frameworks that are shaping the region’s digital landscape. There has been significant growth in the adoption of digital services across various sectors, driven by increased market competition from digital natives and changing consumer preferences. The UK government is also prioritizing digital transformation projects to enhance service delivery while addressing cybersecurity threats and regulatory compliance. This adoption aims to forge a digital ecosystem and foster innovation, shaping the future of digital services in the UK.

The United Kingdom (UK) Digital Services 2024 Market Insights™ aids enterprises in the UK region in identifying important market trends and challenges for any digital project they participate in.

Methodology

The industry insights presented in this report are based on the following: our ongoing interactions with enterprise CXOs and other key executives; targeted discussions with service providers, subject matter experts, and Avasant Fellows; analyst insights from primary and secondary research; and lessons learned from consulting engagements.

Table of contents

About the report (Page 3)

Executive summary (Pages 4–7)

• • Regional scope of the report
  • Key drivers and regional response
  • Avasant recognizes 27 top-tier service providers supporting the United Kingdom (UK) region in digital transformation

Demand-side trends (Pages 8–14)

• • NHS is addressing digitalization challenges to enhance interoperability, user education, and cybersecurity amidst limited funding and modernization hurdles
  • UK’s affordable housing issue is getting addressed through PropTech and cutting-edge technologies to enhance customer experiences and efficiency
  • The transformation of UK enterprises, including high-street banks and retailers, is driven by digital natives, disrupting the market with new services
  • Regulatory efforts in the UK aim to bring citizen-friendly policies, presenting challenges and opportunities for tech firms to innovate in ensuring user privacy
  • UK shifts towards clean energy with government and private sector collaboration to expand wind and solar power by 2030, emphasizing green tech and ESG goals
  • UK’s utility industry modernizes infrastructure and addresses sewage spillages, leveraging smart water technologies to enhance efficiency and safety standards

Key contacts (Page 15)

Read the Research Byte based on this report. Please refer to Avasant’s United Kingdom (UK) Digital Services 2024 RadarView™ for detailed insights on the service providers and supply-side trends.