AR/VR/XR Services 2025 RadarView™

March, 2025

This RadarView™ helps enterprises reimagine their business road maps and streamline workflows using AR/VR/XR in their journey toward hyperconvergence. It offers a detailed assessment of 14 AR/VR/XR service providers. Each profile gives an overview of the service provider, its products and modules, and a list of clients and partnerships, along with brief client case studies. Each profile concludes with analyst insights on the provider’s practice maturity, partner ecosystem, and investments and innovation.

Why read this RadarView?

Enterprise adoption of AR/VR/XR technologies had initially slowed due to high costs, lack of practical applications, and poor graphics quality. However, the integration of generative AI, spatial computing, and wearable technology with AR/VR/XR has significantly enhanced immersion, making these solutions more intuitive and practical for applications such as training, remote assistance, and product visualization. Over the next 12 months, enterprises will increase their digital spend on AR/VR/XR, accelerating its adoption to enable more immersive, human-like digital experiences. This will enhance collaboration and training.

The AR/VR/XR Services 2025 RadarView™ highlights key supply-side trends in the AR/VR/XR space and Avasant’s viewpoint on them. It aids companies in identifying top service providers to assist them in implementing AR/VR/XR solutions. It also offers an analysis of each service provider’s capabilities in technology and delivery support, enabling organizations to select the right strategic partners for their AR/VR/XR projects.

Featured providers

This RadarView includes a detailed analysis of the following AR/VR/XR service providers: Accenture, Atos, Capgemini, Cognizant, DXC, HCLTech, Hitachi Digital Services, IBM, Infosys, ITC Infotech, LTIMindtree, TCS, Tech Mahindra, and Wipro.

Methodology

Our evaluation is based on primary input from the service providers, focused briefings, public disclosures, validation from their clients, and Avasant’s ongoing market interactions. The assessment is across the three dimensions of practice maturity, partner ecosystem, and investments and innovation, leading to our recognition of those service providers that brought the most value to the market over the past 12 months.

Table of contents

About the report (Page 3)  

Executive summary (Pages 4–8)  

    • Defining AR/VR/XR services
    • Avasant recognizes 14 top-tier providers supporting the enterprise adoption of AR/VR/XR
    • Provider comparison

Supply-side trends (Pages 9–11)  

    • Providers are investing in industry-specific asset and talent development.
    • AI-driven markerless AR is transforming digital interactions, enabling dynamic engagement, seamless scalability, and faster go-to-market.

Service provider profiles  (Pages 12-40)

    • Detailed profiles providing a 360-degree view of the following service providers: Accenture, Atos, Capgemini, Cognizant, DXC, HCLTech, Hitachi Digital Services, IBM, Infosys, ITC Infotech, LTIMindtree, TCS, Tech Mahindra, and Wipro.

Appendix: About RadarView (Pages 41   –44)

    • Research methodology and coverage
    • RadarView assessment
    • Interpretation of classification

Key contacts (Page 45)


Read the Research Byte based on this report.  Please refer to Avasant’s AR/VR/XR Services 2025 Market Insights™ for detailed insights on the enterprises and demand-side trends. 

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DISCLAIMER:

Avasant’s research and other publications are based on information from the best available sources and Avasant’s independent assessment and analysis at the time of publication. Avasant takes no responsibility and assumes no liability for any error/omission or the accuracy of information contained in its research publications. Avasant does not endorse any provider, product or service described in its RadarView™ publications or any other research publications that it makes available to its users, and does not advise users to select only those providers recognized in these publications. Avasant disclaims all warranties, expressed or implied, including any warranties of merchantability or fitness for a particular purpose. None of the graphics, descriptions, research, excerpts, samples or any other content provided in the report(s) or any of its research publications may be reprinted, reproduced, redistributed or used for any external commercial purpose without prior permission from Avasant, LLC. All rights are reserved by Avasant, LLC.

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