Industrial IoT adoption is accelerating as enterprises transition from Industry 4.0 to Industry 5.0, integrating connected machinery, robotics, and AI-driven automation to enhance efficiency, safety, and sustainability. AIoT convergence with edge and 5G is powering real-time insights, autonomous actions, and early use of agentic AI pilots. As deployments scale, IT–OT cybersecurity has become a critical priority, with providers embedding zero-trust frameworks and AI-driven monitoring. Digital twins are gaining momentum for simulation, disruption testing, and decarbonization modeling. At the same time, IoT is becoming more human-centric, enabling adaptive, personalized experiences through multimodal sensing and emotion-aware analytics.
Both demand- and supply-side trends are covered in Internet of Things Services 2025 Market Insights™ and Internet of Things Services 2025 RadarView™, respectively. These reports present a comprehensive study of IoT service providers and closely examine the market leaders, innovators, disruptors, and challengers.
Avasant evaluated 44 providers using three dimensions: practice maturity, partner ecosystem, and investments and innovation. Of these providers, we recognized 29 that brought the most value to the market over the past 12 months.
The RadarView recognizes platform providers in four categories:
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- Leaders: Accenture, Capgemini, Cognizant, HCLTech, Hitachi Digital Services, IBM, Infosys, L&T Technology Services, TCS, and Wipro
- Innovators: Atos, Deloitte, Harman, LTIMindtree, NTT DATA, Tech Mahindra, and eInfochips
- Disruptors: Birlasoft, Fujitsu, Genpact, Persistent Systems, UST, and Softdel
- Challengers: DXC Technology, Happiest Minds, ITC Infotech, Innominds, Microland, and Tietoevry
The following figure from the full report illustrates these categories:
“Proactive businesses no longer experiment with IoT,” said Sahaj Kumar, associate research director at Avasant. “They use AIoT, digital twins, and edge intelligence at scale to predict disruptions, lower carbon intensity, and deliver adaptive, human-centric services across industries transitioning from Industry 4.0 to Industry 5.0.”
The full report provides several findings and recommendations, including the following:
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- IoT adoption is scaling across industries, with industrial IoT as the most prominent segment. It is evolving from Industry 4.0 toward the human-centric, resilient, and sustainable goals of Industry 5.0.
- Enterprises are converging AIoT, edge, and 5G to unlock real-time intelligence and autonomous decision-making. Early agentic AI pilots are streamlining workflows, enabling predictive maintenance, and optimizing operations at the edge.
- With the expansion of connected devices, IT–OT convergence, rising threats, and regulatory mandates, securing IoT environments is crucial to protecting data, ensuring device reliability, and sustaining critical operations.
- Enterprises are adopting digital twins to manage operational complexity, simulate supply chain disruptions, test design changes, and model decarbonization pathways before physical execution.
- IoT is evolving toward personalized, human-centric services. Enterprises are integrating AI with computer vision, natural language processing, and biometric sensing at the edge to interpret voice, emotions, facial expressions, and gestures, enabling adaptive applications in automotive, safety, and connected devices.
“Service providers are shifting from platform enablement to outcome delivery,” said Norkit Lepcha, lead analyst at Avasant, “They are embedding agentic AI into IoT ecosystems and ensuring secure IT-OT convergence to help enterprises achieve predictive resilience, regulatory compliance, and differentiated experiences in competitive markets.”
The RadarView also features detailed profiles of the top 29 service providers, including their solutions, offerings, and experience in their IoT services digital transformation journeys.
This Research Byte is a brief overview of Avasant’s Internet of Things Services 2025 Market Insights™ and the Internet of Things Services 2025 RadarView™. (Click for pricing.)