Nordic enterprises are accelerating digital transformation by rapidly adopting AI, cloud, and automation to enhance efficiency, resilience, and innovation amid rising cost pressures and talent shortages. They are strengthening cybersecurity and sovereign cloud capabilities in response to increasing cyberattacks and stricter EU/Nordic regulations. Enterprises are also expanding global competency centers (GCCs) to scale digital engineering and modernize legacy systems. Governments and companies are jointly addressing advanced skills gaps through large-scale upskilling, academic partnerships, and AI-enabled workforce tools. With strong regional commitments to sustainability, Nordic enterprises are deploying digital solutions to reduce emissions, improve energy efficiency, and advance green innovation across sectors.
Both demand-side and supply-side trends are covered in our Nordics Digital Services 2025–2026 Market Insights™ and Nordics Digital Services 2025–2026 RadarView™, respectively. These reports present a comprehensive study of digital service providers in the Nordics, including top trends, analysis, and recommendations. The RadarView™ also takes a close look at the leaders, innovators, disruptors, and challengers in this market.
We evaluated 50 service providers across three dimensions: practice maturity, investments and innovation, and partner ecosystem. Of the 50 providers, we recognized 20 that brought the most value to the market during the past 12 months.
The reports recognize service providers across four categories:
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- Leaders: Accenture, Capgemini, HCLTech, Infosys, TCS, Tietoevry, and Wipro
- Innovators: Atea, CGI, Cognizant, IBM, LTIMindtree, and Sopra Steria
- Disruptors: Devoteam, Fujitsu, Knowit, and Tech Mahindra
- Challengers: DXC Technology, Kyndryl, and Orange Business
Figure 1 below from the full report illustrates these categories:
“With the growing use of AI and increasing cyber threats, Nordic businesses are quickly embracing digital and AI-driven transformation, making GCCs central to innovation,” said Jesus Garre, partner at Avasant. “Creating secure, scalable, and AI-powered global digital systems has become vital for competitiveness and long-term stability.”
The reports provide several findings, including the following:
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- Enterprises are rapidly embracing AI as Nordic markets show robust adoption across industries and functions.
- With cyberattacks rising across the Nordics, enterprises are strengthening cloud security and adopting sovereign and compliant AI infrastructure.
- With growing demand to accelerate digital innovation, Nordic enterprises are using GCCs as digital innovation hubs.
- Enterprises are accelerating upskilling, AI enablement, and specialized talent development to overcome the advanced skills gap.
- Nordic enterprises are advancing sustainable digital initiatives to meet ambitious regional decarbonization and innovation targets.
“Service providers are playing a pivotal role in digital transformation across the Nordics,” said Diya Nagpal, research analyst at Avasant. “By expanding AI-led offerings, strengthening security through strategic partnerships, and modernizing GCC operations, they are enabling enterprises to innovate faster and build a future-ready workforce.”
The RadarView also features detailed profiles of 20 service providers, along with their solutions, offerings, and experience in assisting Nordics-based enterprises in their digital transformation journeys.
This Research Byte is a brief overview of Avasant’s Nordics Digital Services 2025–2026 Market Insights™ and Nordics Digital Services 2025–2026 RadarView™. (click for pricing)