This RadarView helps retail enterprises craft a robust strategy based on industry outlook, best practices, and digital transformation. It begins with a summary of key trends shaping the supply side of the market. It continues with a detailed assessment of 22 providers offering digital services in the retail industry. Each profile gives an overview of the service provider, its industry-specific solutions, and a list of representative clients and partnerships, along with brief client case studies. Each profile concludes with analyst insights on the provider’s practice maturity, investments and innovation, and partner ecosystem.

Why read this RadarView?

Retail enterprises worldwide leverage emerging technologies to provide a personalized and immersive customer experience. They also focus on enhancing profit margins by utilizing AI to improve operational efficiency and venturing into higher-margin businesses such as retail media networks. They are also realizing the significance of social media as a pivotal commerce channel and adopting measures to better connect with their audiences there. Increasing regulatory requirements also compel retailers to integrate sustainability into core business operations.

The Retail Digital Services 2024 RadarView™ highlights key supply-side trends in the retail space and Avasant’s viewpoint on them. It aids retail companies in identifying top service providers to assist them in the digital transformation of their services. It also analyzes each service provider’s capabilities in technology and delivery support, enabling organizations to select the right strategic partners for the retail industry.

Featured providers

This RadarView includes a detailed analysis of the following service providers: Accenture, Atos, Capgemini, CGI, Cognizant, DXC Technologies, Fujitsu, HCLTech, Genpact, IBM, Infosys, Kyndryl, LTIMindtree, NTT DATA, Persistent Systems, Reply, Sutherland, TCS, Tech Mahindra, Wipro, UST, and Zensar.

Methodology

Our evaluation of service providers is based on primary inputs from the providers, focused briefings, public disclosures, validation from their clients, and Avasant’s ongoing market interactions. The assessment is across the three dimensions of practice maturity, investments and innovation, and partner ecosystem, leading to our recognition of those service providers that have brought the most value to the market over the past 12 months.

About the report (Page 3)

Executive summary (Pages 4–9)

- Defining retail digital services scope
- Avasant recognizes 22 top-tier providers supporting the retail industry in digital transformation
- Provider comparison

Supply-side trends (Pages 10–12)

- Service providers are using emerging technologies to enable digital transformation in the retail industry.

Service provider profiles (Pages 13–79)

- Detailed profiles for Accenture, Atos, Capgemini, CGI, Cognizant, DXC Technologies, Fujitsu, HCLTech, Genpact, IBM, Infosys, Kyndryl, LTIMindtree, NTT DATA, Persistent Systems, Reply, Sutherland, TCS, Tech Mahindra, Wipro, UST, and Zensar.

Appendix (Pages 80–83)