Web/E-Commerce Staffing Ratios 2014

August, 2014


Online sales continue to grow, and investments in cloud architecture, mobile applications, and social networking are placing new demands on web and e-commerce functions. In this study, we provide benchmarks for staffing functions related to web and e-commerce development and operations. We benchmark web staffing with three ratios: web/e-commerce staff as a percentage of the IT staff, users per web/e-commerce staff member, and applications per web/e-commerce staff member. Benchmarks are provided by organization size. We also assess the influence of sector on web staffing. (13 pp., 5 fig.)
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