Business and Data Analytics Adoption Trends and Customer Experience 2018

May, 2018


Enterprises are investing in their bread-and-butter core systems at a strong rate, but one solution leads the pack this year: business and data analytics. These solutions are the highest-priority technology investment for IT organizations. This study examines adoption and investment trends for business and data analytics of all types, providing insight into how many organizations have the technology in place, how many are implementing it, and how many are expanding investments in new capabilities. To give additional insight, we look at the ROI and TCO experience of those that have adopted the technology and recommend steps for a successful implementation. (19 pp., 9 fig.)
[Research Byte]