Future of Retail: Accelerating Digital Transformation in Partnership with Wipro
The retail transformation has been accelerated by the COVID19 pandemic. The segments that did well in the pandemic (essential retail- e.g. grocery, e-commerce, home improvement etc.) are flush with resources to drive the next set of initiatives, while segments that struggled have to fight harder to get the attention of the customer. Retail customers continue to demand convenience, seamless experience and the right bargain, and the pandemic has instilled focus around health, safety and trust.
This brings a unique channel for all Retail CXOs. They need to drive new digital capabilities at scale, find new revenue avenues and grow the topline, while optimizing costs and controlling spend or revenue leaks. While CIOs are trying to accomplish both by using the cost savings to pay for digital transformation, it will not be an easy journey.
To compete in the post-COVID world, retailers will need digital processes to create intelligent and safe hyper-personalized, omnichannel experiences for their customers. They will need to reimagine their supply chains to account for changing customer behaviors. And they will need to make their workforce more agile, productive, and flexible. In other words, their work is cut out for them. In this panel we will discussed these topics and others that retail leaders are facing.