Social media, mobile devices, multimedia, and even the prospects of the metaverse, are increasing the ways customers and suppliers interact. The omnichannel experience will pressure organizations to build larger web and e-commerce footprints. With that increasing pressure, we expect web/e-commerce staffing to also increase. The Research Byte summarizes the five-year trend in web/e-commerce staffing ratios. (22 pp., 8 figs)
Web/E-Commerce Staffing Ratios 2023
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