This report identifies key demand-side trends in the SAP S/4HANA services space, helping enterprises fine-tune their SAP S/4HANA adoption strategies. It highlights the key use cases addressed by enterprises across industries and explores the enterprise adoption of the generative AI-driven SAP S/4HANA platform and agentic AI solutions.
Why read this Market Insights?
SAP S/4HANA services are evolving rapidly, shaped by expanding partner ecosystems, industry-specific modernization needs, and the growing role of Gen AI-enabled automation. Over the past several years, SAP and its partners have deepened their capabilities through industry cloud solutions and clean-core delivery models, accelerating adoption in sectors such as manufacturing, retail, consumer goods, and utilities. Enterprises are increasingly applying Gen AI to enhance financial close, streamline procurement, strengthen supply chain planning, and improve user productivity, signaling rising confidence in AI-supported ERP operations. Yet, successful transformation depends on disciplined execution, including governance, data readiness, and value-led road maps remain essential to ensuring sustainable outcomes from SAP S/4HANA investments.
The SAP S/4HANA Services 2025–2026 Market Insights™ aids enterprises in identifying important market trends and challenges for any SAP S/4HANA implementation that they take part in.
Methodology
The industry insights presented in this report are based on our ongoing market interactions, targeted discussions with service providers, subject matter experts, and Avasant Distinguished Fellows, analyst insights from primary and secondary research, and lessons learned from consulting engagements.
Table of contents
About the report (Page 3–5)
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- About the SAP S/4HANA Services 2025–2026 Market Insights™ report
- Key reports of Avasant’s SAP S/4HANA services research
- Defining SAP S/4HANA services
Executive summary (Pages 6–8)
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- Key enterprise SAP S/4HANA services trends shaping the market
- In this report’s companion study, SAP S/4HANA Services 2025–2026 RadarView™, the following service providers were recognized
State of the market (Pages 9–13)
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- Enterprises are advancing their SAP S/4HANA adoption journey, reflecting growing urgency ahead of the 2027 deadline for SAP ECC support
- Faced with a lack of positive ROI and legacy complexity, enterprises are relying on benefit-led, guided transformation to progress their SAP S/4HANA transformations
- Organizations are rapidly scaling Gen AI beyond pilots into production, targeting automation and intelligence across end-to-end value chains processes
- SAP S/4HANA is enabling enterprises to achieve measurable emissions reduction, meet regulations, and scale responsible sourcing
Future outlook (Pages 14–15)
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- In 2026, enterprise expectations will shift toward outcome-based, automation-led SAP S/4HANA services enabled by industry solutions and Gen AI platforms
Key contacts (Page 16)
Read the Research Byte based on this report. Please refer to Avasant’s SAP S/4HANA Services 2025–2026 RadarView™ for detailed insights on the service providers and supply-side trends.