Latest Reports

AI-Driven Customer Intelligence: How Unstructured Data Becomes Revenue

Generative AI conversations in the enterprise have been dominated by a single narrative: cost takeout and agent automation. Yet a quiet shift is underway at industry leaders, reshaping how companies monetize AI investments. At a recent analyst day with iQor, a customer experience services and technology provider, the message was clear – the real value lies not in what AI eliminates, but in what it unlocks: revenue.

February, 2026

Large M&A Deals: When Integration Friction Outpaces Synergy Gains

When Concentrix acquired WebHelp for $4.8 billion in Q3 2023, the deal promised to create “the diversified global CX leader” with accelerated growth and $120 million in synergies by Year 3. Similarly, Teleperformance’s €3 billion acquisition of Majorel in November 2023 aimed to “reinforce leadership position” with €100-150 million in cost takeout. Both acquirers were industry leaders. Both targets were profitable, growing businesses. Yet within quarters of closing, both combined entities experienced immediate revenue deceleration rather than the anticipated acceleration.

February, 2026

The 24-Month Pricing Reset: How Autodesk, Bentley, and Hexagon Are Rewriting Renewal Economics

Pricing and licensing models across core engineering software platforms are becoming more restrictive, consumption-driven, and unpredictable. For engineering and construction enterprises, this shift increases renewal risk, weakens negotiation leverage, and exposes capital programs to unplanned cost escalation. This paper outlines how enterprises can respond through license optimization, peer benchmarking, and stronger commercial governance. It also highlights how Avasant helps organizations move from reactive renewals to proactive, data-led negotiation strategies, preserving budget control, improving transparency, and enabling sustainable long-term value. 

February, 2026

CX Center Business Process Transformation 2025–2026 Market Insights™

The CX Center Business Process Transformation 2025–2026 Market Insights™ assists organizations in identifying important demand-side trends that are expected to have a long-term impact on any CX center services project. The report also highlights key challenges that enterprises face today.

February, 2026

Enterprises Redefine CX Centers Around Intelligence, Integrated Workflows, and Outcome Accountability

Enterprises will transition to AI‑first CX models powered by generative AI, agentic AI, conversational AI, predictive analytics, and cloud‑native CCaaS platforms to automate routine demand and intelligently orchestrate customer journeys. They will use AI copilots, real‑time decision engines, autonomous workflows, and smart knowledge systems to deliver faster resolution and proactively prevent issues, while human agents will focus only on complex, emotional, or high‑value interactions. However, this evolution will also bring practical challenges—enterprises will face data fragmentation, legacy integration hurdles, new AI governance demands, and workforce upskilling gaps as automation reshapes roles and processes. Despite these constraints, CX will move toward becoming a predictive, automated, and outcomes‑driven engine, with success hinging on an organization’s ability to modernize infrastructure, unify data, and maintain the right balance between human judgment and AI‑led efficiency.

February, 2026

Unifying Business Processes: A Case Study on Modernizing ERP, CRM and HCM Systems

This case study explores the transformative journey of a large, membership-based services organization operating across multiple business lines. The organization provides a mix of customer-facing services and subscription-based offerings that require high availability, strong customer engagement, and operational reliability. Facing growing complexity across its enterprise systems, the organization engaged in a comprehensive initiative to modernize its ERP, CRM and HCM ecosystems. The objectives were to evaluate the existing systems, define a strategic vision to enhance the customer and member experience, and analyze modernization options.

February, 2026

CX Center Business Process Transformation 2025–2026 RadarView™

The CX Center Business Process Transformation 2025–2026 RadarView™ provides information to assist enterprises in building a CX center service strategy and charting an action plan for customer service transformation. It identifies key global CX center service providers that can help expedite this transformation. It also brings out detailed capability and experience analyses of leading providers to assist businesses in identifying the right strategic partners. The 93-page report highlights key industry trends in the CX center space and Avasant’s viewpoint.

February, 2026

Navigating the Mexican Business Landscape: What Monterrey’s Leaders Should Be Thinking About Now

As Monterrey accelerates its role as Mexico’s industrial and innovation hub, local executives face a more complex set of decisions than ever before. Nearshoring is driving growth, but also increasing pressure on digital infrastructure, talent models, cybersecurity, and ESG accountability. Many organizations are discovering that scale alone is no longer a competitive advantage. Together, these trends are reshaping how leaders in the region think about growth, competitiveness, and resilience.

February, 2026

Beyond Scale: The Coming of Age of PE-Backed Midtier Digital IT Service Firms

The global IT services industry is evolving beyond traditional scale-based competition toward a capability-centric paradigm where private equity (PE)-backed midtier digital service firms are emerging as strategic contenders. The tech services industry has, over the last couple of decades, grown on the back of labor scale-up and global presence.

February, 2026

AI Is Forcing a Reset in Enterprise Infrastructure—Here’s What Changes

As we all know, enterprise IT architecture has been on a long journey, from centralized data centers to hybrid and multicloud environments, and from monolithic applications to highly distributed digital services. What has changed in recent years is not just the pace of this evolution, but its underlying drivers. The rapid rise of AI workloads, the expansion of edge computing, and the growing force of data sovereignty regulations are no longer incremental trends; together, they are reshaping the foundations of enterprise infrastructure.

February, 2026
Welcome to Avasant

LOGIN

Login to get free content each month and build your personal library at Avasant.com

NEW TO AVASANT?

Click on the button below to Sign Up

Welcome to Avasant
Welcome to Avasant

CONTACT US