This RadarView helps media and entertainment enterprises craft a robust strategy based on industry outlook, best practices, and digital transformation. It begins with a summary of key trends shaping the supply side of the market. It continues with a detailed assessment of 19 providers offering digital services in the media and entertainment industry. Each profile gives an overview of the service provider, its industry-specific solutions, and a list of representative clients and partnerships, along with brief client case studies. Each profile concludes with analyst insights on the provider’s practice maturity, investments and innovation, and partner ecosystem.
Why read this RadarView?
To adapt to evolving customer demands, media and entertainment firms are investing in digital technologies to provide personalized and immersive content to users and enhance the customer experience. In addition, regulatory requirements and customer preference for climate-conscious firms are compelling media and entertainment enterprises to embrace ESG as a fundamental way of doing business. As a result, media and entertainment companies are utilizing emerging technologies to offer low-latency immersive content and enhance customer experience while mitigating churn.
The Media and Entertainment Digital Services 2023–2024 RadarView™ highlights key supply-side trends in the media and entertainment space and Avasant’s viewpoint on them. It aids media and entertainment companies in identifying top service providers to assist them in the digital transformation of their services. It also analyzes each service provider’s capabilities in technology and delivery support, enabling organizations to select the right strategic partners .
Featured providers
This RadarView includes a detailed analysis of the following service providers: Accenture, Atos, Birlasoft, Capgemini, CGI, Cognizant, EPAM, Genpact, Harman Connected Services, HCLTech, IBM, Infosys, LTIMindtree, Persistent Systems, Tata Communications, TCS, Tech Mahindra, Virtusa, and Wipro.
Methodology
Our evaluation of service providers is based on primary inputs from the providers, focused briefings, public disclosures, validation from their clients, and Avasant’s ongoing market interactions. The assessment is across the three dimensions of practice maturity, investments and innovation, and partner ecosystem, leading to our recognition of those service providers that have brought the most value to the market over the past 12 months.
Table of contents
About the report (Page 3)
Executive summary (Pages 4–9)
-
- Defining media and entertainment scope
- Avasant recognizes 19 top-tier providers supporting the media and entertainment industry in digital transformation
- Provider comparison
Supply-side trends (Pages 10–12)
-
- Service providers are using emerging technologies to enable digital transformation in the media and entertainment landscape
Service provider profiles (Pages 13–70)
-
- Detailed profiles for Accenture, Atos, Birlasoft, Capgemini, CGI, Cognizant, EPAM, Genpact, Harman Connected Services, HCLTech, IBM, Infosys, LTIMindtree, Persistent Systems, Tata Communications, TCS, Tech Mahindra, Virtusa, and Wipro.
Appendix (Pages 71–74)
Key contacts (Page 75)
Read the Research Byte based on this report.
Please refer to Avasant’s Media and Entertainment Digital Services 2023-2024 Market Insights™ for demand side trends.
