Latest Reports

Media and Entertainment Digital Services 2025–2026 Market Insights™

The Media and Entertainment Digital Services 2025–2026 Market Insights™ assists organizations in identifying important demand-side trends that are expected to have a long-term impact on any digital project in the media and entertainment industry. The report also highlights key challenges that enterprises face today.

December, 2025

Personalization, Privacy, and Immersive Experiences: Turning Disruption into Opportunity for Content, Commerce, and Connection

The media and entertainment industry is being reshaped as AI becomes embedded across core operations, powering content creation, editing, recommendations, advertising, and compliance, while unified models enable real-time personalization across platforms. As privacy regulations tighten and third-party cookies decline, enterprises are prioritizing first-party data, secure data architectures, and strong consent frameworks to maintain trust and compliance. Monetization is shifting toward ad-supported streaming, free ad-supported streaming television (FAST) channels, and retail media, driving the convergence of content, commerce, and advertising through shoppable formats and retail partnerships. At the same time, rising competition and costs are accelerating the bundling, aggregation, and consolidation of services, with alliances and mergers enhancing scale, resilience, customer experience, and retention. Interactive engagement through gaming, esports, AR/VR, and phygital experiences is becoming central to strategy, supported by stronger verification, content provenance, IP protection, and fraud controls to ensure sustainable, brand-safe growth. Both demand- and supply-side trends are covered in Avasant’s Media and Entertainment Digital Services 2025–2026 Market Insights™ and Media and Entertainment Digital Services 2025–2026 RadarView™, respectively.

December, 2025

Media and Entertainment Digital Services 2025-2026 RadarView™

The Media and Entertainment Digital Services 2025–2026 RadarView™ helps media and entertainment enterprises craft a robust strategy based on industry outlook, best practices, and digital transformation. The report can also aid them in identifying the right partners and service providers to accelerate their digital transformation in this space. The 91-page report also highlights top market trends in the media and entertainment space and Avasant’s viewpoint.

December, 2025

CPG Digital Services 2025–2026 Market Insights™

The CPG Digital Services 2025–2026 Market Insights™ assists organizations in identifying important demand-side trends that are expected to have a long-term impact on any digital project in the CPG industry. The report also highlights key challenges that enterprises face today.

December, 2025

Driving Intelligent, Connected, and Sustainable CPG Growth Through Advanced Digital Capabilities

Consumer packaged goods (CPG) enterprises are redesigning their operating models around AI-first intelligence to optimize portfolios, automate decisions, and modernize production. They are recalibrating their global supply bases in response to tariff volatility, using digital twins, AI, and predictive analytics to diversify sourcing and strengthen resilience. To protect margins, firms are reshaping go-to-market strategies, scaling retail media, and reallocating spend to high-ROI channels. Manufacturing operations are shifting toward autonomous, predictive systems powered by IoT, robots, and AI maintenance. Real-time demand sensing is being adopted to mitigate stockouts, improve pricing, and prevent revenue leakage. Additionally, sustainability expectations are accelerating the adoption of circular packaging and low-footprint product models across the value chain.

December, 2025

CPG Digital Services 2025–2026 RadarView™

The CPG Services 2025–2026 RadarView™ helps consumer packaged goods enterprises craft a robust strategy based on industry outlook, best practices, and digital transformation. The report can also aid them in identifying the right partners and service providers to accelerate their digital transformation in this space. The 92-page report also highlights top market trends in the consumer packaged goods space and Avasant’s viewpoint.

December, 2025

Content Trust and Safety Business Process Transformation 2025– 2026 Market Insights™

The Content Trust and Safety Business Process Transformation 2025–2026 Market Insights offers a comprehensive overview of the content trust and safety landscape, examining recent trends and the industry’s future direction. Key trends include market pressures and ecosystem fragmentation reshaping trust and safety models, surging harmful content outpacing industry maturity, AI-driven automation streamlining moderation while elevating human oversight, a structural wellness crisis posing severe operational challenges, and global regulatory shifts compelling increased safety investments and mandating “safety by design” capabilities.

December, 2025

Transforming Trust and Safety Through AI-driven, Scalable, and Resilient Content Operations

The content trust and safety industry is undergoing a pivotal transformation driven by regulatory acceleration, AI-driven automation, and structural wellness challenges. With demand for harmful content moderation growing at a strong double-digit CAGR, new global regimes in the EU, the UK, and India are mandating “safety by design” and imposing fines that reach 10% of global revenue. These pressures have reshaped the market landscape, with medium-sized clients now accounting for 41% of provider revenue, displacing large enterprises as the primary driver of growth. This democratization, alongside a shift toward transactional sectors such as e-commerce, underpinned an approximate 11.2% growth in service provider revenue, reinforcing the urgent need for AI-native platforms and resilient workforce models. Both demand- and supply-side trends are covered in Avasant’s Content Trust and Safety Business Process Transformation 2025–2026 Market Insights™ and Content Trust and Safety Business Process Transformation 2025–2026 RadarView™ , respectively.

December, 2025

Content Trust and Safety Business Process Transformation 2025–2026 RadarView™

The Content Trust and Safety Business Process Transformation 2025–2026 RadarView™ assists organizations in identifying strategic partners for content trust and safety services by offering detailed capabilities and experience analyses for service providers. It provides a 360-degree view of key content trust and safety service providers across practice maturity and future-proofing, thereby supporting enterprises in identifying the right service partner. The report highlights top supply-side trends in the content trust and safety business process transformation space and Avasant’s viewpoint on them.

December, 2025

AWS re:Invent 2025: A CIO’s Guide to Agents, Infrastructure, and the Future of Enterprise AI

This paper distills the most consequential announcements from AWS re:Invent 2025 through a CIO lens, examining how agentic AI, purpose-built infrastructure, and governance-first platforms are reshaping enterprise AI adoption. It explores why many organizations struggle to scale beyond AI pilots and what AWS’s evolving strategy, from AWS AI Factories and custom silicon to governed agent platforms and developer acceleration, means in practice. Drawing on real enterprise cases, the paper provides CIOs with a practical road map for achieving responsible, large-scale AI results.

December, 2025
Welcome to Avasant

LOGIN

Login to get free content each month and build your personal library at Avasant.com

NEW TO AVASANT?

Click on the button below to Sign Up

Welcome to Avasant