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Digital Engineering Services 2024 Market Insights™
The Digital Engineering Services 2024 Market Insights™ assists organizations in identifying important demand-side trends that are expected to have a long-term impact on any digital engineering project. The report also highlights key challenges that enterprises face today in the digital engineering space.
September, 2024
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Clinical Data Management Business Process Transformation 2024–2025 Market Insights™
The Clinical Data Management Business Process Transformation 2024–2025 Market Insights assists organizations in identifying important demand-side trends that are expected to have a long-term impact on any clinical data management transformation project. The report also highlights the evolution of the clinical data management functions and emerging priorities of healthcare organizations.
October, 2024
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CX Center Business Process Transformation 2024–2025 RadarView™
The CX Center Business Process Transformation 2024–2025 RadarView™ provides information to assist enterprises in building a CX center service strategy and charting an action plan for customer service transformation. It identifies key global CX center service providers that can help expedite this transformation. It also brings out detailed capability and experience analyses of leading providers to assist businesses in identifying the right strategic partners. The 84-page report highlights key industry trends in the contact center space and Avasant’s viewpoint.
December, 2024
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Redefining Humanity: The Next Evolutionary Leap?
In an era dominated by discussions on technology and automation, a deeper, more existential question is emerging: What does it mean to be human? This conversation is shifting beyond the confines of traditional tech discourse to explore the intersection of society, spirituality, medicine, space, and the forces that will shape the next 15 years of civilization. The recent Synapse Conclave, a two-day conference featuring over 40 thought leaders from various walks of life, explored the forces shaping the future, challenging long-held assumptions and posing urgent questions about the trajectory of human identity.
February, 2025
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Cybersecurity Services 2025 RadarView™
capability and experience analyses for service providers. It provides a 360-degree view of key cybersecurity services providers across practice maturity, partner ecosystem, and investments and innovation, thereby supporting enterprises in identifying the right cybersecurity services partner. The 74-page report highlights top supply-side trends in the cybersecurity space and Avasant’s viewpoint on them.
April, 2025
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From Complexity to Clarity: Divestitures Reshaping the Future of Retail and CPG
The retail and consumer packaged goods (CPG) industry is facing mounting pressure to adapt to rapidly evolving market dynamics with global uncertainties, geopolitical tensions, and restrictive trade policies leading to challenging environments for business. As the business landscape is evolving fast, enterprises are dynamically reshaping their portfolios to maintain a competitive edge, and divestitures have emerged as a strategic lever to unlock value and sharpen focus. The transformative power of digital technology and continued advancement in AI, shifting consumer behaviors, complying with sustainability and ESG regulatory requirements, strategic realignment, and reducing overall risk are forcing legacy retail and CPG companies to rethink their business models. This allows organizations to refocus on core brands, shed underperforming or non-aligned assets, and unlock value in businesses that may thrive better outside the parent company’s structure.
June, 2025
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Cash Generation Through Divestiture: A Strategic Enabler
Imagine a company shedding its skin not in retreat, but in renewal. From global giants like Procter & Gamble to tech titans like Hewlett-Packard, companies are increasingly turning to divestitures not as a last resort, but as a deliberate strategy to unlock capital, sharpen focus, and fuel transformation. Divestiture is a powerful financial lever—one that generates immediate cash inflows, improves liquidity, and enables reinvestment into high-growth areas. Whether through asset sales, spin-offs, or equity carve-outs, divestitures are helping enterprises streamline operations and strengthen their financial health.
July, 2025
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Rethinking B2B Marketing Execution:The Age of Execution Reinvention
In Rethinking B2B Marketing Execution: The Age of Execution Reinvention, a report by Avasant commissioned by 2X, we examine how enterprise CMOs are redesigning how work gets done. The data is clear: the current model can’t keep up with pipeline goals, but leaders are already shifting.
August, 2025
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From Legacy to Leadership: How State and Local Governments Are Powering Public Services through Technology
State and local governments across the US and Europe are accelerating digital transformation to redefine public service delivery, improve governance, and boost citizen engagement. This technological evolution is integral to achieving resilient, efficient, and equitable public sector outcomes. This article examines the complexity and real-world impact of modernization across critical government functions by weaving enterprise-scale deployments and concrete numerical data into each transition stage.
September, 2025
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Salesforce Services 2025 Market Insights™
The Salesforce Services 2025 Market Insights™ assists organizations in identifying important demand-side trends that are expected to have a long-term impact on any Salesforce project. The report also highlights key challenges that enterprises face today.
September, 2025
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Policy Harmonization for IT Procurement: Alignment Across Entities
Despite the European Union’s push for smarter procurement, over 55% of public tenders still prioritize price alone—leaving innovation and sustainability on the sidelines. This signals a pressing need for harmonized IT procurement policies that unlock broader strategic value. When aligned across entities, IT procurement policies can deliver powerful outcomes: cost savings, lower compliance risks, streamlined operations, and accelerated innovation. For organizations operating across diverse structures—whether multinational corporations, government agencies, or academic institutions—policy harmonization isn’t just beneficial, it’s essential.
October, 2025
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Digital Engineering Services 2025–2026 RadarView™
The Digital Engineering Services 2025–2026 RadarView™ can help enterprises identify the right partners and service providers to implement their digital engineering strategy by providing detailed capability and experience analysis for leading service providers. The report provides a 360-degree view of key providers for digital engineering services across practice maturity, partner ecosystem, and investments and innovations. The 70-page report also highlights top supply-side trends in the digital engineering space and Avasant’s viewpoint.
November, 2025
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Salesforce Services 2023 RadarView™
The Salesforce Services 2023 RadarView™ assists organizations in identifying strategic partners for Salesforce adoption by offering detailed capability and experience analyses for service providers. It provides a 360-degree view of key Salesforce service providers across practice maturity, partner ecosystem, and investments and innovation, thereby supporting enterprises in identifying the right Salesforce services partner. The 74-page report highlights top supply-side trends in the Salesforce space and Avasant’s viewpoint.
June, 2023
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Digital CX Services 2023 RadarView™
The Digital CX Services 2023 RadarView™ assists organizations in identifying strategic partners for CX transformation by featuring detailed capabilities and analyses of leading service providers. It provides a 360-degree view of key digital CX services providers across practice maturity, partner ecosystem, and investments and innovation. The 75-page report highlights top supply-side trends in the digital CX services space and Avasant’s viewpoint on them.
August, 2023
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Generative AI-based Security Tools are, in Effect, Fighting Fire with Fire
Following the cultural and technological explosion brought forth by the launch of OpenAI’s ChatGPT last fall, the security industry has seen enormous investment in technologies for large language models (LLMs), such as generative AI. While players like Google and Microsoft have launched new generative AI security products, IBM, CrowdStrike, and Tenable have integrated features into their existing products. Though each product has its own capabilities, the focal point is to automate threat hunting and prioritize breach alerts. However, the rise of generative AI also includes the opportunity for threat actors. It has potentially lowered the barrier of entry for cybercriminals to develop sophisticated business email compromise phishing campaigns, find and exploit zero-day vulnerabilities, probe for critical infrastructure, create and distribute malware, and much more.
November, 2023
High-tech and telecommunications
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