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Latest Reports

The CIO’s New AI Mandate: Lessons from Google Cloud Next ’26

This article analyzes the strategic implications of Google Cloud Next ‘26, highlighting how enterprise AI is transitioning from experimentation to scaled, production-grade deployment. It explores Google’s vision for the “agentic enterprise” through key announcements spanning AI control planes, next-generation infrastructure, and integrated data and security platforms. 

From a CIO perspective, the piece outlines how these developments are reshaping AI operating models, economics, and governance—forcing leaders to rethink cloud strategy, vendor alignment, and the balance between innovation, control, and long-term resilience. 

May, 2026

Airlines and Airports Digital Services 2026 Market Insights™

The Airlines and Airports Digital Services 2026 Market Insights™ helps organizations identify important demand-side trends that are expected to have a long-term impact on any digital project in the airlines and airports industry. The report also highlights key challenges that enterprises face today.

May, 2026

Airlines and Airports Digital Services: Delivering Industry-Specific Value Through AI-First Solutions

Airlines and airport enterprises are collectively advancing toward AI-driven, digitally integrated operations to improve efficiency, revenue, and passenger experience. They are deploying agentic AI to automate complex workflows, including flight rerouting, crew optimization, real-time offer generation, and airport coordination. To support seamless and contactless travel while meeting regulatory mandates from the International Civil Aviation Organization and the International Air Transport Association, they are adopting interoperable biometric identity systems that enable a frictionless end-to-end journey. At the same time, airlines are shifting to AI-powered dynamic pricing and modern retailing models to optimize ancillary revenues and transition loyalty programs toward spend-based structures. Strengthened cybersecurity measures, such as zero-trust architectures and advanced SOC capabilities, are being implemented to protect critical aviation systems. Additionally, organizations are leveraging AR/VR, digital twins, and generative AI copilots to accelerate workforce training, enhance safety, and address talent shortages.

May, 2026

Airlines and Airports Digital Services 2026 RadarView™

The Airlines and Airports Digital Services 2026 RadarView™ helps airlines and airport enterprises craft a robust strategy based on industry outlook, best practices, and digital transformation. The report can also aid them in identifying the right partners and service providers to accelerate their digital transformation in this space. The 92-page report also highlights top market trends in the airlines and airports space and Avasant’s viewpoint.

May, 2026

High-Tech Digital Services 2026 Market Insights™

The High-Tech Digital Services 2026 Market Insights™ assists organizations in identifying important demand-side trends that are expected to have a long-term impact on any digital project in the high-tech industry. The report also highlights key challenges that enterprises face today in this space.

May, 2026

High-Tech in 2026: Accelerating AI Compute, Resilient Supply Chains, and the Rise of Intelligent Infrastructure

High-tech enterprises are accelerating investment in AI-driven semiconductor capacity and intelligent infrastructure to meet surging demand for high-performance compute across data centers, edge devices, and next-generation networks. In response to escalating geopolitical risks and tariff pressures, they are reconfiguring global supply chains through regional reshoring, dual-sourcing strategies, and government-backed incentives to build resilient, diversified manufacturing footprints. In parallel, the rise of edge AI and AI-native 5G/6G platforms is enabling low-latency, distributed intelligence across edge environments. Enterprises are also adopting agentic AI and multimodal orchestration, deploying autonomous AI agents across multicloud, multi-AI environments with interoperable governance frameworks to drive cross-platform workflow automation and reduce vendor dependency. As AI becomes embedded across the software and product development life cycles, engineering teams are shifting from traditional coding roles toward AI-enabled system architecture, reshaping talent strategies and reshaping engineering roles toward higher-value, AI-enabled functions.

May, 2026

High-Tech Digital Services 2026 RadarView™

The High-Tech Digital Services 2026 RadarView™ can help high-tech enterprises craft a robust strategy based on industry outlook, best practices, and digital transformation. The report can also aid these enterprises in identifying the right partners and service providers to accelerate their digital transformation in this space. The 104-page report also highlights top market trends in the high-tech industry and Avasant’s viewpoint.

May, 2026

Digital Commerce Services 2026 Market Insights™

The Digital Commerce Services 2026 Market Insights™ helps organizations identify key demand-side trends that are expected to have a long-term impact on digital commerce projects. The report also highlights key modernization challenges in digital commerce environments that enterprises face today.

April, 2026

From Pilots to Scale: Gen AI Transforms Commerce Workflows

Enterprises are reaching a critical inflection point as AI accelerates digital commerce transformation from experimentation to execution. Legacy commerce models marked by fragmented architectures, siloed functions, and limited value realization are giving way to ecosystem-driven, AI-led operating models. Enterprises are testing generative AI and agentic AI across product discovery, order orchestration, and customer engagement while prioritizing composable platforms, interoperability, and outcome-based execution. In response, service providers and technology partners are reshaping commerce delivery through integrated ecosystems, proprietary IP, and reusable AI accelerators that , service , and measurable business outcomes. Both demand-side and supply-side trends are covered in Avasant’s Digital Commerce Services 2026 Market Insights™ and Digital Commerce Services 2026 RadarView™, respectively.

April, 2026

Digital Commerce Services 2026 RadarView™

The Digital Commerce Services 2026 RadarView™ helps organizations identify strategic partners for modernizing digital commerce environments by offering detailed capabilities for service providers. It provides a 360-degree view of key digital commerce service providers across practice maturity and future-proofing, including the partner ecosystem and its investments and innovations, thereby supporting enterprises in identifying the right service partner. The 65-page report highlights top supply-side trends in the digital commerce services space and Avasant’s viewpoint on them.

April, 2026
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